Monday, June 28, 2010

Is Social Media a Fad?

Do you wonder what all the hype is with social media?

Let's find out!

Do you still think social media is a fad?

When you first learned about social media, did you think it was only for kids in high school and college? When social media continued to increase in popularity, did you think it was only for businesses targeting consumers? Have you realized that it is necessary to have a social media presence to reach your target audience even if your business is B2B? The main question to ask yourself is "how are your customers finding you?"

When you are looking for a product or service where do you go to find it? In most cases the answer is Google. When you search Google for your business’s products or services does your company show up on the first page? What about the second page? If the answer is no, what are you going to do to change that?

Have you heard of Google Ad Campaigns? How often do you select a product or service from an ad? Would you be more likely to select a product or service because someone you trust recommends it to you? I would. Would you like your business to be on the first page of Google? How do you get your company to the top of search engines without paying for an ad?

How do you get your customers and potential customers to start talking about and recommending your product or service? The best way is to have a social media presence. Through this type of media you can educate your customers and potential customers about your business and industry. To gain credibility in the social media world you have to stay relevant with your potential customers.

Would you like the answer to all of these questions based on your specific company and industry?

Just ask.

The Hype Writer