Wednesday, September 8, 2010

Definition of Social Media

The definition of social media – the use of technology to create like, trust and awareness among your current and potential customers.

Do you think your business can pass on the social networking rage? Consider the following statistics:

According to the online competitive intelligence service, social media growth continues to skyrocket.

The top three social networks – Facebook. Twitter and LinkedIn – collectively received more than 2.5 billion visits in the month of September 2009. Twitter grew by more than 600% in 2009, while Facebook grew by 210% and LinkedIn by 85%.

The most recent count of blogs being indexed by Technorati currently stands at 133 million. The same report also revealed that, on average, 900,000 blog posts are created within a single 24-hour period.

So perhaps this social media thing is going to change the way we do business now and in the future. Are you planning on watching your competition emerge from the clutter of traditional marketing by embracing social media or are you going to be that trend setting company that raises the marketing bar in your industry.

references: Social Media for Small Business by John Jantsch

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